Fieldgood Pharma & Healthcare
Fieldgood’s Specialised Unit Dedicated To The Pharmaceutical And Healthcare World.
We bring our market research expertise to the complexities of a unique sector, to provide accurate and reliable insights in support of strategic decisions.

Our Recruitment Channels
Real connections. Authentic insights.
Thanks to an approach that combines classic and digital methodologies, we guarantee access to the most relevant profiles in the Pharma and Healthcare sector. We leverage consolidated networks of recruitment professionals, proprietary panels, external partnerships, collaborations with patient associations, social media recruitment strategies, for qualitative and quantitative research that are always accurate and representative.

Respondents
Key players in the sector.
We source and engage the main stakeholders in the Pharma and Healthcare sector GPs and specialists, patients from diverse demographic, geographical, and institutional contexts to ensure a complete and in-depth view in support of every research project.


Our Technology Suite
Advanced tools, reliable results.
We make proprietary technology tools available to guarantee efficiency, quality, and transparency at every stage of the research. From real-time field management and monitoring, to conducting online interviews, through to advanced solutions with AI features. Our tools guide the entire process with simplicity and reliability.

Lùmina
Everything you need, in a single platform.
Lùmina is Fieldgood’s digital suite that integrates artificial intelligence and state-of-the-art tools for every phase of fieldwork. From asynchronous data collection, to real-time event management, to AI chatbot moderation, to pharmacovigilance management via QR Code, Lùmina guarantees precision, speed and efficiency in every research context.


GDPR & Privacy
Behind every interview, the utmost protection.
The protection of personal data is at the heart of our approach. Thanks to Lùmina technology, we guarantee the anonymisation of voices and faces in online interviews, ensuring full compliance with sector standards. Each project is managed in compliance with national and European regulations, and the key protocols — informed consent procedures — are thorough and documented.

Pharmacovigilance
Compliant with regulations. Alert to every signal.
Pharmacovigilance is a critical aspect of every research project in the pharmaceutical sector. Lùmina integrates a system dedicated to pharmacovigilance, with automatic real-time detection of adverse events during interviews and structured reporting in compliance with EMA and AIFA regulations. This is supported by ongoing internal staff training to guarantee competence and responsibility on every project.


Virtual And Physical Spaces
From the digital world to in-person CLT.
Whether research takes place online or in person, we are ready to accommodate respondents. Our interviews are managed with the support of Meetingood, our unit dedicated to virtual spaces. For in-person sessions, we have central locations in Milan, Rome and Catania: professional, fully equipped spaces distributed across the country to ensure the widest geographical coverage.
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Scarica la brochure Focus Group online
Un approccio più smart alle ricerche di mercato, mantenendo l’altissima qualità di sempre. ..
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Scopri un’offerta di mystery shopper adatta ai diversi segmenti di mercato.
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